Authoritative iGaming content services help your brand win the 24/7 battle for market share in one of the world's most competitive sectors.

As you target higher search engine rankings to reach and engage with new customers, you simply cannot take a chance with your content.

Casinos, sports betting, and poker are niche areas; you shouldn't hire just any iGaming content agency because very few have online gambling knowledge and experience in their DNA.

Happily, you now have access to a magic wand.

Wave it, and summon the Magic Word Media iGaming content services team.

iGaming content services

Engage us to be your iGaming content agency to produce your SEO content, key web pages, promo copy, blogs, how-to articles and much more.

Magic Word Media is trusted by some of the world's biggest online gambling companies, from sportsbook and casino operators to affiliates, SEO and lead generation agencies.

They love that we produce engaging, compelling and accurate iGaming content services in the casino, sports betting, poker and bingo markets.

Our Chief Wizard, Simon Young, led the content teams at The Stars Group, the original owner of PokerStars, which climbed into bed with Flutter, owner of FanDuel, Paddy Power and Betfair.

This deep knowledge of gambling industry content and what makes its customers tick is integral to our success.

How can I hire a content writer?

Several iGaming content agencies claim to provide expertly researched and beautifully written English casino or sportsbook articles.

But the truth is many have not even been written by native English writers. You should seek iGaming content services written by undisputed industry experts like the Magic Word Media team.

We have the authority you can add to your website to please the Google Gods.

The best way to begin is to contact us now. Whether you need one or two pieces done or are looking for iGaming content in bulk, we will find the best way to work with you so that you have the best possible service and experience.

Some clients use us for 150,000+ words a month – so rest assured, if you need bulk, we have the resources to help without jeopardising quality.

Our iGaming content services clients

Gambling companies or SEO and digital marketing agencies working on their behalf trust Magic Word Media to produce best-in-class work, including website and SEO content, promo copy, articles and how-to guides, press releases and more.

Whether you need a casino content writer for reviews, guides, game and slot descriptions, releases, product pages or outreach articles for your link-building efforts, we can help.

To take advantage and get your brand noticed, just say the magic word and pull the online casino copywriting experts out of your hat.

iGaming content agency

We have a large team of writers ready to transform your iGaming content.

With full-time staff and a trusted team of freelance iGaming copywriters, we're an iGaming content agency with over a dozen writers at your disposal.

We cover all verticals and English-speaking markets, with work across the US, Canada, UK, Australia, New Zealand, South Africa, Nigeria and many more countries.

And did you know we make regular donations to our chosen charities?

Get in touch

If you would like to know more, book an exploratory call, or see the quality of our work, please contact us today.


How much does it cost to hire a content writer?

Magic Word Media works on a simple cost-per-word basis. Our pricing includes revisions; every piece goes through one of our editors to ensure consistency and accuracy. Get in touch to find out more.

When should I hire a content writer?

Now! If you're researching iGaming content writers, you have already recognised the need for support. You don't want to produce iGaming content writing yourself because you don't have the skills, let alone the time.

How do I hire a content writer for my website?

Contact Magic Word Media now. We have massive expertise in iGaming content and write for the biggest and the best. You don't have to be left behind - working with us is easier and more cost-effective than you think. Get in touch here.

How do I hire a freelance writer?

You might be recommended a good freelance casino content writer. But in our experience, it's best to work with an iGaming content writing agency with the best reviews and reputation. Magic Word Media's iGaming content services have gained worldwide respect. With a growing and talented team, we pick the most suitable writers to work on your casino or sports betting project.


  • Industry expert writers
  • Fast, accurate, communicative
  • Improve your SEO
  • Specialist in all iGaming markets
  • Well versed in regulatory restrictions
Get in touch

Why people love us

Ryan Murphy

I first began working with Magic Word Media four years ago and was so impressed with their best-in-class service that I reached out to them immediately once I began working for a new publication. They’re absolute experts within the iGaming industry and do a phenomenal job of generating copy that’s as fun as it is informative.

Ryan Murphy
Managing Editor,
Luke campbell

We used Magic Word Media and wouldn’t hesitate to recommend Simon and the team. Nothing was too much bother and we’d recommend them for an excellent experience and a leading level of iGaming industry expertise.

Luke Campbell
CTO, Adrenaline
Felipe del Pino

The Magic Word Media team produces our website content and provides articles in the iGaming, sports, tech and health niches. They handle high volume and are a pleasure to deal with.

Felipe del Pino
Managing Director, Buen Paso Media
Richard sagman

Simon at Magic Word Media provides entertaining and informed articles and press releases for our TwinSpires Casino brand in the US. We love the work he produces.

Richard Sagman
VP iGaming, Churchill Downs

Let’s make some magic