By Ross Young

A specialist iGaming content writer can work wonders for your casino or sports betting business. iGaming is one of the world’s most competitive sectors, so ensuring that your content is optimised and on-point couldn’t be more important.

At Magic Word Media, we work with some of the biggest names in iGaming, from platforms and affiliates to game developers and produce a range of SEO content to help them stand out.

Here, we explain the value a specialist iGaming content writer can bring to your business and explain why you should consider our services to take your business to the next level.

The need for quality iGaming content

The iGaming industry is huge, and it’s growing year on year. Game providers, online casinos, sportsbooks and affiliate sites all require excellent content to attract visitors and promote their offerings.

One of the best ways to attract people to your site is with compelling, SEO-rich casino content. But iGaming is a specialism that not all copywriters are comfortable with, particularly as it’s an industry with so many niches and complex elements.

At Magic Word Media, we currently work with some of the biggest names in iGaming, handling huge volumes of content each week. We produce lots of different iGaming content for our clients, including:

  • Concise game descriptions introduce the mechanics and features of the newest games to hit the market.
  • Long-form website content for online casinos targeting high-volume keywords and phrases that ranks highly in the SERPs.
  • Comprehensive and SEO-rich affiliate pieces promoting specific games, providers, and online casinos.
  • How-to betting guides for different sports, plus tournament/big-game previews.

We are experienced iGaming content writers with a working knowledge of how casino games work and, crucially, how to explain such games to prospective players.

We help our clients in lots of different ways, ensuring that their content is the very best it can be to help their sites stand out in an exceptionally competitive industry.

Why hire an iGaming content writer?

There are lots of pressures on your time and resources, no matter the nature of your iGaming business. Whether you’re in charge of an online casino and looking to draw players to your game libraries or run an affiliate site that reviews the best online games, you need quality content that hits the mark every time.

Our iGaming content writers are talented, experienced, and extremely knowledgeable about the intricacies of the iGaming industry. We write extensively for some of the biggest casino brands in the world and deliver outstanding content that promotes their games, services, and promotions.

You can outsource one-off projects to us or onboard us to be your regular go-to iGaming content creators. We can propose content ideas to you or be led by your industry expertise.

Our Managing Director, Simon Young, was at iGB Live! in Amsterdam in July and was delighted to connect with several of our partners and build new relationships. We are strategically positioned in the UK to offer excellent iGaming content services to all businesses needing the best content from native English writers.

In other words, we’re here to serve as your iGaming content writer, no matter what type of iGaming content that you’re looking for.

Are you ready to take your iGaming content to the next level? Drop us a line today – we would love to become your go-to iGaming content writer.

Let’s make some magic